KOURTNEY Kardashian left fans baffled with her latest Lemme ad, which showed her spilling milk in a supermarket.
The reality star is back to work after welcoming her fourth child, Rocky Thirteen Barker, but remains focused on her family.
Kourtney, 45, posted photos from her latest Lemme photoshoot on social media on Saturday.
She wore a chic leopard print coat that went down to her knees, bright red leather gloves and a pair of black high heels.
The Hulu reality show star was seen in various spots around the supermarket, posing with a hand basket and a cart.
One photo in particular confused commenters.
In it, Kourtney was seen pushing a cart full of Lemme products in front of a product shelf.
She was kneeling on the floor and throwing a carton of milk on the floor.
A second snap brought the spill to her feet, while a third captured her laughing as she posed near the white puddle.
“Don’t cry over spilled milk,” the TV personality captioned it.
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In the comments, she added: “*unless it’s breast milk.”
It’s unclear what product Lemme Kourtney was promoting and fans didn’t seem to understand the correlation between the photos and the product.
“I didn’t even understand the point of those stupid photos. If you want people to remember you, look for good ideas. What’s stupid?” hit a critic.
“Stupid photo. Coming out of your bubble, there are people begging for that milk”, complained a second hater.
“Only you can afford spilled milk. Let’s go,” wrote a third commenter.
The backlash continued on Reddit.
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“Cute, but what does milk have to do with Lemme”, asked one person.
“What is this nonsense? She lost control,” asked a second person.
“As someone who works in marketing, I find it difficult to understand the concepts behind their advertising. It’s unclear who the target group is, and the choice of clothing and location is just bizarre,” noted a third.
“Walking around Sprouts in faux leopard print futs and red leather gloves is pretty absurd marketing for your wellness supplement brand, I must say,” someone else posted.
Kourtney already did a Lemme photo shoot at a Target store.
MOM’S BUBBLE
Kourtney has been keeping a low profile since welcoming her youngest son, Rocky.
The baby was born in November 2023, and neither the Kardashians star nor her husband, Travis Barker, showed his face.
Kourtney did give a few little glimpses of Rocky, however.
Earlier this month, she took a photo of him playing.
Model Allie Rizzo Sartiano posted the photo to her Instagram Story and Kourtney shared it again.
In the photo, Rocky’s legs were visible, as well as the legs of another of the model’s babies.
Rocky was wearing a white onesie and was barefoot with two toys in front of him.
Allie’s son, Rhodes, leaned over to pick up a toy.
He was wearing shorts, a t-shirt and velcro sneakers.
Other toys were scattered across the floor in the photo.
“Locks look different these days Kourtney,” Allie captioned the post.
PARENT PROBLEMS
Meanwhile, Kourtney has faced backlash over her parenting style.
She has been open about her parenting approach with her youngest son, discussing it at length on The Kardashians.
Critics accused her of setting unrealistic standards for other mothers.
Kourtney explained on the reality show that she was nervous about returning to her daily life and routine after having Rocky.
“I’m starting to get a little anxious about getting back out into the world,” she shared in a confessional on the show.
The clip was posted on social media, where she faced huge backlash.
Some critics called her “privileged.”
“She acts like this is her first child,” one user wrote.
“Sometimes I think she forgets that she has three other children,” commented a second.
Many others commented that this parenting style is only possible for extremely wealthy parents.
Kourtney has three other children – Mason, 14; Penelope, 12; and Reign, nine — all of which she shares with Scott Disick.
This story originally appeared on The-sun.com read the full story