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“Run to buy” shoppers praise Primark’s new accessory that gives “hair to sunglasses” without actually needing sunglasses

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FASHION fans are rushing to Primark to buy a new accessory that will give you “sunglasses hair” without you actually needing to wear sunglasses.

We’re all guilty of using our sunglasses as just a hair accessory because of the volume they add to our hair.

The headband comes in two colors

3

The headband comes in two colorsCredit: Primark
The headband should imitate the effect of sunglasses

3

The headband should imitate the effect of sunglassesCredit: TikTok/Primark
Shoppers are impressed by Primark's innovation

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Shoppers are impressed by Primark’s innovationCredit: TikTok/Primark

However, Primark has come up with a solution, meaning your eyes can still be protected from the sun, while your hair looks chic.

The sunglasses headband mimics the shape of a pair of sunglasses, so you can wear it on your head while still wearing sunglasses.

Demonstrating how the headband works, a Primark team member took to the fast fashion brand’s official TikTok page to try it out.

Unlike a traditional headband, this hair accessory is curved at the top in the shape of sunglasses.

Then, when the employee placed it on her head, her hair fell over her shoulders, giving the same elegant effect you would get when wearing sunglasses on top of your head.

The headband comes in a pack of two, one black and one beige headband.

The double pack is a bargain at just £2.50.

It is available in store and can be ordered by click and collect.

TikTok users rushed to the video’s comments section to share their thoughts, with many praising Primark’s innovation.

One person said: “It’s innovative because I like the sunglasses but my husband hates that I wear them as a headband.”

Fashion fans rush to Primark for a new combination that will ‘give Zara vibes’ AND you’ll get £20 change

A second person said: “I’m literally going to run out and buy this.”

A third added: “I need this.”

A fourth said: “I love the way my hair looks with sunglasses.”

A fifth chimed in: “Slay, Primark.”

Why is Primark the place to go for bargains?

JUST how does Primark do it? Continue delivering fashionable items at such incredible prices? According to the bosses, it fell to four points.

  • They “sell a lot of items” – thanks to this they are able to save money by buying in bulk for their 191 UK stores
  • They “do very little advertising”
  • Although their clothes offer the “latest trends,” they “do not use expensive hangers, tags, or labels.”
  • And finally, they try to be “as efficient as possible when transporting products from factories to stores”. This includes things like asking “suppliers to package our t-shirts so they’re ready to go straight to the shelf.”

For more information on how Primark keeps its costs so low and is able to offer such incredible bargains, visit the Primark website.

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This story originally appeared on The-sun.com read the full story

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