PRIMARK fans are rushing to get to the nearest store, eager to get their hands on a new dress that’s perfect for summer.
So if your wardrobe needs a warm-weather upgrade, you need to check it out.
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And especially if you’re on a budget and can’t spend money on expensive purchases, you’ll be thrilled to know that Primark’s latest summer dress is just £20.
Primark took to social media to show off the new floral dress, leaving many speechless.
Alongside the Instagram photo, which showed off the stunning new dress, the chain wrote: ‘How good do our new prints look?’
The tropical midi dress is bright and beautiful, with a vintage touch thanks to the sweetheart neckline and full skirt.
It’s perfect for hot days and will definitely attract attention and brighten your day.
The long dress is made from soft, lightweight fabric and the fitted bodice is super flattering.
Not only that, but it also has pockets – yes, you heard correctly.
This sleeveless dress will look perfect for any occasion – whether it’s a casual picnic in the park, a garden party or even as a guest at a summer wedding – it’s sure to be worn again and again this season.
Sizes range from 6 to 22, making this dress perfect for a variety of body shapes.
Not only that, but if you’re a parent, you’ll be thrilled to know that there are matching dresses for kids too.
Social media users were clearly impressed by @primacy Instagram post, which quickly racked up nearly 19,000 likes.
Fashion fans rushed to the comments to share their thoughts on the stunning dress, as many praised the network for the colorful print.
Why is Primark the place to go for bargains?
JUST how does Primark do it? Continue delivering fashionable items at such incredible prices? According to the bosses, it fell to four points.
- They “sell a lot of items” – thanks to this they are able to save money by buying in bulk for their 191 UK stores
- They “do very little advertising”
- Although their clothes offer the “latest trends,” they “do not use expensive hangers, tags, or labels.”
- And finally, they try to be “as efficient as possible when transporting products from factories to stores”. This includes things like asking “suppliers to package our t-shirts so they’re ready to go straight to the shelf.”
For more information on how Primark keeps its costs so low and is able to offer such incredible bargains, visit the Primark website.
One person said: “I love these prints!”
Another added: “Finally color! Ban beige.”
While someone else wrote: “Print is a summer-ready vibe.”
This track is the best I’ve ever seen, I was impressed yesterday with everything
Instagram user
At the same time, another Primark fan smiled: “Ok Primark…arrive hot with summer looks.”
Not only did one shopper praise the dress as “Super!”, another expressed, “So beautiful!”
At the same time, other buyers made a point of praising the entire collection.
More brilliant finds from Primark
NOT only are shoppers loving this new dress, but fashion fans have been praising a slew of the chain’s other buys recently…
One Primark shopper wrote: “This is my favorite collection so far!!”
A second agreed: “This track is the best I’ve ever seen, I was impressed with everything yesterday.”
While another chimed in: “I love seeing big, bold colors and flowers.”
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