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Primark fans are raving about the viral dress which is the ‘most perfect wardrobe basic’ – and it costs just £10

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PRIMARK shoppers are crazy about a new dress style that’s just hit the rails, but you’ll have to be quick if you want to snap one up.

The budget clothing store’s seamless range has been a big hit with shoppers, with items such as seamless bras and shorts already going viral.

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There’s even a strapless version that fashion fans can get their hands onCredit: tiktok/@primark_lincoln
The dresses are made from stretchy, seamless material.

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The dresses are made from stretchy, seamless material.Credit: tiktok/@primark_lincoln

But it’s the new seamless maxi dress that fashionistas are loving right now.

And it’s clear why the dress has been such a success, it costs just £10 and is available in a range of colours. How not to love?

Lincoln Primark store even turned to TikTok to show off the different colors – and there’s even a strapless version.

“RUN, don’t walk!! Our latest viral dress and you can see why.

“The most perfect wardrobe staple for just £10!! Buy it before it’s gone,” the store captioned the test video.

In the clip, a worker tried on the classic black dress for the first time, which looked “so flattering.”

The dresses also have adjustable straps, so there’s no need to worry about the cut being too low; you can adjust them according to your preference.

It’s no surprise that the gray version of the dress looked equally stunning and would be the perfect item to dress up or down.

“Obsessed with the material,” said the text of the viral video as the worker posed in the locker room.

‘Get a bargain now’ Primark team shout as beauty buys hit shelves for just 75p

If you’re feeling a little more daring, the dress also comes in a strapless version, also costing £10.

The bright red version was clearly a winner among Primark fashion fans obsessed with the vivid hue.

Of course, you can always pair the dress with an oversized jacket, blazer, cardigan, or even a shirt if it’s cold outside.

After sharing the dress on TikTok, shoppers flooded the comments section with praise for the design.

One said: “I need them all!”

And a second agreed: “I want them so bad.”

Meanwhile, someone else chimed in: “Obsessed with red wow wow wow.”

But the viral seamless dress isn’t the only reason to head to Primark right now: shoppers are also going crazy for England football t-shirts that cost just £6.

Although the tops are childish, that hasn’t stopped adults from stocking up on them too, ahead of Saturday’s Euros game.

If you love a baby t-shirt, the t-shirt is a real bargain, as many shoppers have pointed out on TikTok.

Primark currently has a number of clothing items in its football range, including white England shirts from £7.

They also have adult crop tops for £5 that can be paired with jeans or skirts.

Primark’s website says: “There’s nothing more exciting than watching your favorite team play, so we’re channeling that same excitement with our football team’s clothing!

“You’ll love bringing a sporty touch to your casual ensembles with our football clothes, while our football clothes for kids will have them cheering at home or in the stands in style.

The dress has adjustable straps so it's the perfect budget buy

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The dress has adjustable straps so it’s the perfect budget buyCredit: tiktok/@primark_lincoln

Why is Primark the place to go for bargains?

JUST how does Primark do it? Continue delivering fashionable items at such incredible prices? According to the bosses, it fell to four points.

  • They “sell a lot of items” – thanks to this they are able to save money by buying in bulk for their 191 UK stores
  • They “do very little advertising”
  • Although their clothes offer the “latest trends,” they “do not use expensive hangers, tags, or labels.”
  • And finally, they try to be “as efficient as possible when transporting products from factories to stores”. This includes things like asking “suppliers to package our t-shirts so they’re ready to go straight to the shelf.”

For more information on how Primark keeps its costs so low and is able to offer such incredible bargains, visit the Primark website.



This story originally appeared on The-sun.com read the full story

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