SHOPPERS are rushing to get to the nearest Primark, desperate to check out the new underwear range.
There’s everything from bras and thongs to shapewear and anti-chafing shorts, so if you want to look and feel comfortable this summer then you’ve come to the right place.
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Posting on social media, Primark shared an up-close look at the new high street shopping, leaving many with their mouths open.
Alongside the Instagram clip, the network darling wrote, “Say hello to your new favorite underwear. Prices from £5′.
If you’re worried about chafing this summer, you’ll be thrilled to see the £6 buy everyone’s raving about – the new seamless anti-chafing shorts.
You can say goodbye to dress discomfort with these anti-chafing shorts – because thanks to the lightweight, breathable fabric, you can avoid uncomfortable irritation on your inner thigh.
Plus, you’ll also find controlling shapewear leggings designed to accentuate your figure and leave you feeling fabulous.
There’s also a shapewear bodysuit, for just £9, which is not only the perfect base layer for your everyday ensembles, but will also give you an added confidence boost.
There are a variety of bras available – with multiway push-up options perfect for everyday wear and maximized bras great for those looking to lift their breasts.
Plus, Primark also sells waist-cinching shorts, for just £12.
In addition to being made from high-stretch fabric, these shorts feature an elastic waistband, paneled design and a slim fit, perfect for shaping the waist, upper thighs and bottom.
And if that wasn’t enough, you’ll be running when you see the new high-waisted shapewear thongs.
You can say goodbye to VPLs with these cheap thongs that cost just £6 and are available in black and grey.
The Instagram clip, which was posted on @officialprimacy account, clearly left many speechless, as it quickly racked up 10,500 likes.
Why is Primark the ideal place for bargains?
JUST how does Primark do it? Continue delivering fashionable items at such incredible prices? According to the bosses, it fell to four points.
- They “sell a lot of items” – thanks to this they are able to save money by buying in bulk for their 191 UK stores
- They “do very little advertising”
- Although their clothes offer the “latest trends,” they “do not use expensive hangers, tags, or labels.”
- And finally, they try to be “as efficient as possible when transporting products from factories to stores”. This includes things like asking “suppliers to package our t-shirts so they’re ready to go straight to the shelf.”
For more information on how Primark keeps its costs so low and is able to offer such incredible bargains, visit the Primark website.
Fashion fans were overjoyed at the affordable purchases and many took to the comments to express this.
I can confirm that I have a few of these items and they are great!
Instagram user
Not only that, but many Primark fans praised the shapewear essentials, in particular the anti-chafing shorts.
One person said: “The anti-chafing shorts are great! Better than more expensive brands.”
I definitely need a trip to Primark
Instagram user
Another added: “Wow! I need these.”
A third commented: “I can confirm I have some of these items and they are great!”
Another person wrote: “Can’t wait to visit.”
While one user tagged a friend and said: “I definitely need a trip to Primark, I need some of these.”
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This story originally appeared on The-sun.com read the full story
