SWEET FANS are mourning the loss of a popular dessert shop after the company announced it would close its doors.
Peterbrooke Chocolatier is closing its popular Atlanta location after more than 15 years at the location.
The company, run by Geoffrey Wilson and Scott Gottuso, announced the closure of Peachtree Forum with a statement on Facebook.
“It is with a bittersweet heart that we announce our closure at The Forum in 30 days,” the store said he said on June 27th.
“As we prepare to say goodbye, we invite you to follow us for incredible discounts and promotions as we clear out our inventory.
“We want to thank all of our loyal customers for the sweet memories and support over the years,” they continued, asking customers to share their favorite memories of the store in the comments section.
Fans of the shop shared their sadness about the closure in the post’s replies, as many shared their nostalgia for sweet moments at the dessert shop.
“I hate to hear that. I love this place and the people who have made it special for so many years!!” one wrote.
“We will miss you! We have so many good memories from a long time ago. Thank you for bringing so much joy and sweetness for so long!” another shared.
“Many people will miss you!! From mothers’ night out making chocolate to children’s summer camps, lots of good memories in your store,” recalled a third.
The dessert shop sells European-style chocolates, as well as ice cream and gift baskets. The store is known for its chocolate popcorn and hand-dipped chocolate-covered strawberries.
After closing its only store in Georgia, the dessert company will still have 25 stores open in Florida and Alabama.
Since Peterbrooke Chocolatier Atlanta’s last day of business at the Forum is July 25, the location is having a big sale before it closes its doors for good.
Customers can get 50% to 75% off most items in the store from July 16th to July 24th.
“This is your last chance to purchase your favorite products at unbeatable prices,” the store shared.
“From Oreos to Chocolate Ice Cream. Sale excluding: Popcorn, Containers, Decorations, Fruits and Macaroons.”
Full statement from Peterbrooke Chocolatier
Peterbrooke Chocolatier announced it was closing its doors at Peachtree Forum outside Atlanta with a statement on Facebook.
“Attention, Peterbrooke chocolate fans!” the message began.
“It is with a bittersweet heart that we announce our closure at the Forum in 30 days.
“As we prepare to say goodbye, we invite you to follow us for incredible discounts and promotions as we clear out our inventory.
“We want to thank all of our loyal customers for the sweet memories and support over the years.
“Do you have a special Peterbrooke moment? Share your favorite memories of our store below! Let’s celebrate the joy we shared and the delicious chocolates we enjoyed together,” the statement concluded.
The sale comes as the Florida chocolatier is also offering free scoops of its famous ice cream every Wednesday in July.
The location is closing after Peachtree Forum owners North American Properties and Nuveen Real Estate decided the lease would not be renewed, according to Elliott Brack’s Gwinnett Forum.
“We’re not in their big picture,” store owner Wilson told the outlet.
The Forum at Peachtree Corners, which is about 30 minutes from Atlanta, will welcome several new stores after the chocolate shop closes.
Landlords said they were shocked when bosses at the open-air mall decided not to renew the five-year lease.
“The big decisions were made in Charlotte or Cincinnati, not locally,” Wilson told Brack.
“We were no longer in their big picture. They want something new and flashy, shiny, sophisticated and modern.”
Wilson also said that the store’s closure was also due to the increase in the price of chocolate.
“This is fundamental to our business and represents a huge increase in costs. That doesn’t help,” he said.
Peterbrooke is not the only store closing its doors due to rising costs, as Big Lots is closing up to 40 stores this year due to financial losses due to “high inflation”.
This story originally appeared on The-sun.com read the full story