MrBeast becomes the most subscribed creator account on YouTube

YouTube personality MrBeast became the most subscribed creator account on the video platform over the weekend, surpassing T-Series, an Indian music channel.

Jimmy Donaldson, the 26-year-old behind the MrBeast account, confirmed over the weekend that he had reached more than 266.7 million subscribers, taking the T-Series title. Starting Monday, MrBeast’s account had more than 270 million subscriberswhile Series T remained at around 266 million.

MrBeast’s channel, which has been uploading videos to YouTube since 2012, is known for its over-the-top stunts, drastic challenges, and giving away cash prizes to its followers. His videos often receive more than 100 million views.

“After 6 years we finally avenged Pewdiepie” Donaldson wrote Sunday on social platform X, in reference to YouTube creator Felix Kjellberg, aka PewDiePie, who had the most subscribers until T-Series took the title in 2019.

Since starting his channel, Donaldson has expanded his business ventures beyond YouTube, starting a virtual restaurant called MrBeast Burger, which offers several burger-themed meals available for delivery across the US.

He also owns and sells “Feastables,” a chocolate brand, and an online merchandise brand, ShopMrBeast.

Donaldson told Time magazine last February he generates between $600 million and $700 million in revenue each year, but he doesn’t consider himself wealthy due to his reinvestments.

“Each video generates a few million in advertising revenue, a few million in brand deals,” he told Time. “I reinvested everything to the point of — you could say — stupidity, just believing we would succeed. And it worked.”

At the beginning of this year, MrBeast announced he was filming the “biggest game show in history” with Amazon Prime Video that will be launched on the platform and will involve more than 1,000 participants and a prize of US$5 million.

This story originally appeared on thehill.com read the full story