A SUITCASE brand loved by stars and royalty is announcing a redesign.
The luggage company’s new bag will offer more space for clothes and accessories.
Fans like Meghan Markle and Prince Harry have regularly been spotted with the popular Away hardshell bag on their luxury trips.
Other stars obsessed with the bag style include Margot Robbie, Emily Blunt, Kristen Bell and Priyanka Chopra.
Now, the brand is preparing to show a softer side – literally – with its Softside collection.
Launching on July 9, these new additions are designed to offer a more “flexible” travel experience.
With innovative new features, you will soon be able to take even more belongings on board.
No more choosing between fashion and functionality.
In addition to the same wheels and handle as its hardshell designs, the Softside collection features two exterior pockets that don’t show.
It also has cutting-edge features exclusive to the brand.
This includes a custom cushion and water-repellent qualities.
The new line, however, also has some exclusive additions.
Customers will notice a flat top opening that offers more interior organization as well as a more spacious main compartment.
It also has a matching TSA-accepted padlock.
A proprietary stabilizer ensures the bag will remain upright.
The line is described as extremely durable and made from lightweight, high-strength nylon.
These softer bags will be available in four colors, including Jet Black, Cloud Grey, Coast Blue and Clay Pink.
Celebrities with suitcases
- Duchess of Sussex, Meghan Markle
- Margot Robbie
- Priyanka Chopra
- Kristen Bell
- Emily Blung
- Dax Shepard
- John Krasinski
- Mandy Moore
- Olivia Wilde
- Harry Styles
- Jessica Alba
- Nick Jonas
Each color will be available in all four original sizes with prices ranging from $225 to $325.
This padded version of the original iconic design means you won’t have to compromise on space on your next trip.
Originally launched in 2016 by CEO Jen Rubio, the brand has since developed a cult following for its style, special features and range of travel accessories.
“As much as we managed to get people to change [to hard-shell]to fall in love with our product, there are many, many millions of people who exclusively use soft luggage,” said Rubio Spreadsheet.
“We’re just scratching the surface when it comes to making the best travel products.”
Since announcing the launch of the new bag on their Instagram page, fans have been eagerly awaiting its arrival.
“Obsessed with all things far away,” wrote one user.
“Oh my God, I need it,” said another.
“Epic!” Another Instagram user joined the conversation.
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