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Giorgia Villa’s most extravagant posts: Italian gymnast sponsored by Parmesan

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There are many things you can call Giorgia Villa: Italian gymnast, newly minted Olympic silver medalist, and probably the world’s most famous cheese ambassador.

Along with her five teammates in Paris on Tuesday, the 21-year-old secured Italy’s first Olympic medal in gymnastics in nearly a century during the women’s artistic all-around final, won by Team USA. But beyond his athletic achievements, it’s his unusual sponsorship deal that the internet is gushing about.

Villa began working with Parmigiano Reggiano – the official consortium of authentic Parmesan cheese producers – in 2021, according to a announcement by the Italian marketing agency Impresa e Sport, which hailed the partnership as “a confirmation of how the combination of Parmigiano Reggiano with the world of sport is inseparable in terms of authenticity, quality and energy value, both in sporting activity and in correct nutrition” .

Parmigiano Reggiano says that parmesan is “suitable for a sports diet”, and Villa is not the only Italian athlete sponsored – others include tennis player Jannik Sinnerfencer Matteo Neribasketball player Nico Mannionand Paralympic swimmer Giulia Ghiretti. (Health experts agree that hard cheese is “highly nutritious”, being rich in proteins, rich in energy and naturally free of lactose.)

See more information: What Olympic athletes eat to get all that energy

Villa, in turn, clearly dedicated himself to grinding (cheese) – or, should we say, rinding?

In at least 20 posts in Instagram/Facebook It is TikTok Between April 2021 and December 2022, she posted sponsored content displaying wheels, blocksIt is small packages of parmesan.

When posing in her leotard with her “best friend”:

To spread your love for this during the holidays:

“One of my favorite parts of the day is snack time!” she wrote in an Instagram post about her carving a large hunk of cheese.

She shared photos of her snacks on a park bench and in a library:

And she even participated in TikTok Trends to emphasize her passion for parmesan:

“I’m very happy to be part of the big @parmigianoreggiano family,” Villa wrote in a publish in April 2021 when announcing the partnership. “Since I was a child, I have always loved this incredible product, a symbol of Italian excellence and culture.”

While it’s unclear whether she’s still signed to Big Cheese, two things are certain: Villa joined social media’s biggest stars after leaving the Paris Olympics, and with her silver medal, she’s also now an icon of Excellence. Italian.





This story originally appeared on Time.com read the full story

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