JAKE Paul is launching a men’s grooming brand called W – to tackle his “long-standing insecurity”.
The YouTuber-turned-boxer has launched a line of antiperspirant body washes, sprays and deodorants to be sold at Walmart.
Paul, 27, said: “Sweating has been a long-standing insecurity of mine.
“If you know me, you know I’m a clean freak.
“I always want to smell fresh, but training in Puerto Rico’s humid climate makes it a real challenge.
“I needed a product that could keep up with my lifestyle — one that smelled amazing but wasn’t full of bad ingredients and, honestly, wasn’t from 2006.
“That’s why I started W… to create products for men that boost their confidence and smell amazing, but also don’t cost $20 for deodorant.”
Paul’s announcement comes after his postponed fight against boxing legend Mike Tyson.
The controversial clash was scheduled for July 20 in Texas, but Tyson, 57, suffered a health scare.
Iron Mike had an ulcer while flying from Miami to Los Angeles.
He was advised by doctors to avoid training and rest – forcing the fight to be rescheduled.
Paul issued a statement following the disappointing news of the postponement.
He said: “”Obviously devastating news.
“I’m heartbroken, speechless, devastated. You [Tyson] I said you want to do it in the fourth quarter, I’m ready.
“You just need a little time, so I’ll be ready when you are.
“This is a really big opportunity and I think this fight is going to change the world and I turn all my Ls into Ws and that’s a motto I live by.
“We’ve been working really hard here at this camp.

“I feel bad for everyone involved in this event, the undercard. The opportunity was ripped away from all of us.”
It will now take place on Friday, November 15th.
Tyson said: “Although we have to postpone the fight, I will be back training soon.
“”I am grateful to the medical team who treated me and to MVP, Netflix and AT&T Stadium for working diligently to find the best rescheduling date for all parties.
“Although we have a new date, the result will be the same regardless of when we fight. Jake Paul is getting knocked out.”
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