Sonos says controversial app redesign required ‘courage’

Redesigning the Sonos app is an ambitious undertaking that represents how seriously we are committed to invention and reinvention. It takes courage to rebuild a brand’s core product from scratch, and to do so knowing that it may require taking a few steps back to ultimately leap into the future.

The revitalization of the app is not just about meeting what customers are asking us for in the near term, but it is also critical to supporting the exciting innovations coming from Sonos in the coming years.

We realize there are beloved features that our listeners are eager to continue enjoying right now. We are working diligently to reintroduce them in the coming months, along with additional improvements that will provide an even better app experience.

This is just the beginning of an exciting new chapter for Sonos as we continue to expand the way listeners can access and enjoy all the content they love in a more personalized, integrated way. We have always listened and will continue to listen to customer feedback so that we can create sound experiences that exceed our standards and the standards of our listeners.