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You can now share 20 slides in one Instagram post

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Instagram is expanding the number of photos and videos that can be added to a single grid post, the company said today.

Each carousel post can now have up to 20 photos or videos. Previously, users could add up to 10 pieces of content to each carousel post – something that is colloquially known as a “photo dump”. The carousel feature was first released to users in 2017.

Instagram has slowly added more features to the carousel function, including the ability to pair music with your slides and collaborative posts that allow multiple users to add their content. A higher ceiling can be useful specifically for this, especially if multiple people are contributing to a single carousel post.

The expansion brings Instagram more in line with TikTok, which currently supports posts of up to 35 photos. While TikTok has made a name for itself as a short-form video app, photos have caught on surprisingly quickly: There are meme formats and trends that use photos instead of clips, for example, and some users tell long stories in bite-sized chunks, slide by slide. (per slide) . Interestingly, this isn’t part of Instagram culture – but perhaps doubling the amount of space could create incentives to do so.

The new feature begins rolling out globally today.



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